About

Pam Lokker, founder of Borlok VA Digital Training

I’m Pam Lokker, founder of Borlok Virtual Assistants, LLC (Borlok VA). What began in 2006 as a general transcription service has since evolved into Borlok VA Digital Training. I created Borlok VA Digital Training to support educators, small businesses, and creators with SEO-driven digital learning materials.

A New Chapter in Digital Learning

In 2013, Borlok VA eTraining Manuals marked the beginning of what is now Borlok VA Digital Training. Now, I’ve transformed the brand into a strong force in SEO-driven digital content. This change is based on our history of precision, clear instruction, and technical expertise.

What Drives My Work

I have experience in transcription, content strategy, and educational support. This helps me create SEO content that ranks well and connects with small and medium-sized businesses (SMBs).

While my service offerings have expanded, my core values remain constant. Every piece of content I create must be:

✔️ Clear
✔️ Consistent
✔️ Quality-focused
✔️ Delivered on-time, every time.

The Smart Use of AI in Digital Training

Digital training continues to evolve—and staying current matters. That’s why I combine smart tools like AI with a human-first writing approach to produce content that performs and still sounds like you.

Along the way, I use AI to support research, structure, and polishing. However, I never rely on it to do the writing. Ultimately, the human element ensures trust, tone, and clarity remain intact.

Why Digital Training Matters Now

Recent research shows that 91% of Learning & Development professionals plan to use AI in their digital learning initiatives by 2025.

That’s where Borlok VA Digital Training comes in.

The of benefits of effective digital training include:

Scalability – Deliver learning anywhere, anytime
Flexibility – Access content from any device
Accessibility – Create inclusive learning for all users

Where Digital Training Meets SEO Excellence

At Borlok VA Digital Training, I create content that educates, ranks, and converts. My services are built for small businesses, educators, and digital creators who need high-quality materials aligned with modern SEO and learning standards.

Here’s what I offer:

  • SEO Content for Digital Training

Optimized content tailored for e-learning modules, instructional manuals, course materials, and knowledge bases.

  • Blog and Web Content with SEO in Mind

From website pages to how-to blog posts, I help your content stand out—and show up—where it matters most.

  • Instructional Copywriting

I create learner-focused content that’s easy to understand, engaging, and consistent with your brand’s tone.

  • AI-Assisted Content Strategy

I use AI to streamline structure and research, but the final content is always human-crafted—built on trust, voice, and nuance.

Everything I deliver is backed by my commitment to clarity, consistency, and on-time delivery.

Why Work With Me

I hold certifications in SEO, B2B Copywriting Mastery, Digital Copywriting, and Site Audit Content Strategy, all awarded by the American Writers and Artists Institute (AWAI).

image of certificates received by Pam Lokker from AWAI

From website audits to cornerstone content, I combine proven SEO strategies with a human touch—because great content isn’t just optimized, it connects.

📬 Want to connect? Let’s talk about how I can help your business grow smarter.

Updated 5/12/2025 with SEO improvements, optimized media, and revised copy to align with current focus as an SEO digital trainer

 

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Cape Town, South Africa
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